[kredd]

Most people who are on TikTok, are most likely using Instagram in one capacity or other. Some people who are on Instagram, think TikTok is "cringe and for little funny dances".

Younger people on TikTok seem to be setting the trends (as it has always been throughout the history), which eventually make their way to Reels, Shorts and etc. So, they think Reels is cringe, as they just copy TikTok.

It's the usual "I don't want to be where the old people are" problem of every tech company that tries to attract younger user base. Similar to why people under 30 would use Facebook's social media section (yes, Marketplace, Groups and etc. are wildly being used by everyone), as that's what their "grandpas and grandmas are doing".

The whole thing becomes a mess and hard to evaluate when you think which app is banned where, so location plays a major role in userbase as well. In the end, I guess both are making a bank somehow.