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by PeterCorless 891 days ago
It depends on the average deal size for B2B Software-as-a-Service (SaaS) products like Cloudflare. Depending on whether a deal is <$5k, which is expected to close in ~1.3 months, to >$100k, which may take ~5.5 months or more.

Source: https://blog.salesflare.com/saas-sales

From my own experience working adjacent to sales for much of my career: Depending on what customer type and industry she is selling to — say, banking or Federal government sales, or sales of ARR >$1m — some sales cycles could even be superannual.

Note that many deals at Cloudflare are >$100k.

Source c. 2020: https://www.saastr.com/5-interesting-learnings-from-cloudfla...

Yet starter packages of Cloudflare can be as low as $20 to $200 / month ($240 to $2400 annually), though those lower tiers are likely all self-service to begin with; she likely wouldn't even be involved except to qualify them for a bigger follow-on deal size.

Source: https://www.cloudflare.com/plans/

1 comments

Devs don't typically appreciate the lead time required for sales. There's a huge latency up-front where you have to get a lot of irons in the fire. Then about six months down the road they start to pay off.

4.5 months? You're not doing that. What really sucks is she's getting laid-off and someone else is going to get her commission.