[recursivecaveat]

Yeah small businesses is a think an area where there is quite a bit of money being left on the table. Theoretically squarespace should be taking it, but clearly they're not. I see a lot of local businesses missing the super table-stakes stuff like a maps page with hours and a picture of the exterior. The kindof of stuff that really bumps you in search results and drives first-time visits. Another one is almost every restaurant does not have their menu items synchronized between the different takeout platforms (and their site if they have one), so they're missing sales or disrupting operations there definitely.

It's an annoying business to be in I'm sure, since you're dealing with lots of small clients directly, and there's data-entry stuff. The way to go is probably you focus on sales and automation and farm out the data-entry to less skilled labor? I think the premise that you're a real local human being who can be reached for support, and you can save them from lock-in by zipping up a static site for their nephew to run could be compelling for some small-business-owners. Hopefully you can stay competitive with the nephew since you amortize all the administration stuff over a bunch of tiny, low-traffic pages.

[carlosjobim]

They are small businesses for a reason. They've already been contacted by tons of people who offer to help them with their obvious flaws, and already told those people to f off. Just because somebody has a business doesn't mean they have a brain.