[koopuluri]

You're making a common pricing mistake: the price of a product has absolutely nothing to do with the cost of building it. Nothing. Price only depends on what people are willing to pay for it, i.e. on the perceived value.

Just because you aren't the target audience for such a product doesn't mean that audience doesn't exist. The world is large.

Personally I see a great business in premium tools for the elites in any domain. A professional writer probably wouldn't mind shelling out an extra $1000 a year or more for a premium tool that's better than anything else out there. Smaller audience, but it likely exists.

This goes both ways: if people aren't willing to pay even the price it takes to make the product, you go out of business. This happens often as well.

If photoshop saw an opportunity to increase the price to generate greater revenue, of course they'll try to do so. These changes in pricing and priorities often lead to opportunities for new products & companies.