[Irishsteve]

I'd say its a grey area in our case. The user isn't using a "tell me when discounts happen" feature, but rather a favourites feature where some of our marketing said to favourite things to get a discount.

Another instance but via notification was that someone would lose their product if they didn't complete the transaction (24 hours notice). This wasn't a lie - we reserved inventory for 24 hours for a buyer as it was a unique product. Versus something like booking which is eternally telling me someone else is about to reserve the room I'm considering renting.

[JohnFen]

> The user isn't using a "tell me when discounts happen" feature

Then that's a plain abuse of push notifications, in my view. If the user didn't ask for marketing messages, they shouldn't be pushed.

[Irishsteve]

I'm in Europe. They have to tell us they want marketing messages otherwise its against the regulations and would result in fines. We followed those rules!