[threatofrain]

It's possible that a social media profile is the new website. Rather than stand alone as a single page, it's often connected to other people and orgs that you may want to be affiliated with, so it comes with its own relevant blogroll.

[JohnFen]

Social media profiles and personal websites are very different things, for very different purposes. I don't think that one can substitute for the other.

[threatofrain]

A lot of small shops use Facebook as their web presence.

[JohnFen]

Yes, but I was talking about personal websites.

But even with business websites, the two aren't equivalent. If a shop has Facebook as their only web presence, for instance, then they are completely invisible to me.