[yieldcrv]

they are, rolexes are engineered well and most recognizable.

there is more niche affinity to certain brands and aesthetics that are seen as far more coveted than rolex, from the people that matter. as in, there are absolutely some circles of people that will lend you respect for the curated taste and often have access to resources reserved for people that prove it with these material things, whereas rolex will be a neutral to negative signal.

no different than wearing a suit in a professional setting, to one thats fitted, or cufflinks, there are just levels to it that continue with accessories.

aside from that, one benefit is that thieves typically don't recognize other brands. they recognize rolexes and a couple others though.