[activescott]

For accuracy all apps under $1M in revenue can get 15% since 2020: https://developer.apple.com/app-store/small-business-program...

Also, subscriptions are charged at 30% for the first year, which then drops to 15% for subsequent years.

When we sold software through resellers years before the App Store we often paid 40%-45%. We found it absurd at first too, but we learned that large businesses only bought from certain resellers or the resellers could sell into businesses we couldn’t reach (a sales staff in business or marketing to consumers). In some rare cases we negotiated to 30% so I don't find these fees out of the norm.