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by dpflan
923 days ago
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It is multi-faceted, but maybe it seems not so complicated in that the decision to raise a price beyond a certain point is on the price-setter (right?) and that seems to be a driver of this situation, as you have stated -- using the adage (“profits are an opinion, cash is a fact."), seems like it's an arbitrary decision to make prices move up beyond a certain point... |
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So if your COGS are shifting you have to respond to that, but in most cases price variability is going to cause you problems (e.g. you aren't a financial market, you are selling goods) and your competitors movements are also, so you are trying to strike a balance. And maybe you are bit greedy and see an opportunity in the variability to end user, but maybe you are more worried about collapsing margin.