I actually dont think this article/headline is that egregious. But in general anything having to do with Musk/Tesla is going to be put in a negative light. And I think we all know why. Election season, twitter ownership, etc etc.
Elon is a cringey based edgelord, accelerated the decline of their favorite platform (Twitter), re-platforms and signal boosts people/grifters with dangerous ideas, and all of that outweighs, in their estimation, whatever good will he earned with Tesla/SpaceX in the prior decade.
Oh, he’s also a generationally wealthy South African.
They’re on one side of the culture war, he’s (newly?) on the other.
They want him stripped of influence. Or maybe they’re just really big fans of Kia and Volkswagen, dunno.