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by happytiger 920 days ago
They just need to innovate to keep up with entertainment changes, and they haven’t. They’ve become crystallized in brand management and focused on very traditional and impotent MBA-lead strategies to “monetize the portfolio” and completely missed the chance at gaming innovation leadership.

They should make WotC’s management in charge of the overall company. I had a chance to work with them extensively on MTG internet properties and they are a cut above most management teams.

Chris is an interesting mix and as long as he makes long-term choices instead of them plethora of short term profit driven choices he’s been criticized for he is capable and thoughtful. I don’t think we’ve seen what he can do as he has always been beholden to the parent corporation’s culture.