[Salgat]

Never profitable isn't literally correct, but when the net income is floating just above zero, the point is made. Walmart for example normally makes 10-15x the profit of Amazon (outside of covid). Amazon even has years of negative net income.

[hef19898]

Amazon had, as far back as 2004, three negative years: 2012, 2014 and 2022. The last one due to some colossal write offs on a M&A if memory serves well.

What Amazon did was prioritizing growth over profits, and it worked marvelous. That focus is moving so, which makes sense as growth is limited.