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Are you saying everyone in your social circle willingly vendor-locks themselves by using an app that is available only on a specific device? That sounds just comically bad. Where is that? USA? I just checked, the iPhone market share appears to be around 57% in the USA, which is sure a lot, but still it means that every second person does not have the ability to use this app. So how comes it ends up being inconvenient for normal people, and not for iPhone users? Weird. Seriously, I'm struggling to imagine that. It suddenly reminds me of when Microsoft had to offer users to choose something other than IE because of anti-monopoly legislation. What you are telling me about iPhones sounds way, way worse than that. After all, it's not like people had to use IE before that, they just didn't know better. There was no network effect and vendor-lock with IE. Also, what's even so special about this app? I maybe could understand that, if it was unique. But come one, WhatsApp, Telegram, Facebook Messenger, plain old SMS after all… And I'm not even talking about older VoIP/messengers (Skype, Jabber), community-centered apps (Discord, Slack, MS Teams) or some fringe messengers nobody uses even though they are clearly better than everything else (Matrix). By no means there is a shortage of messaging apps and protocols… |
The problem is this isn't how a non-technical audience views the problem. To them, they get a fully featured chat (rich media, reactions, hi def photos, etc) with most of their social circle. They don't have to install anything, they don't have to sign up for anything, they don't even have to remember different credentials, it just works. Best of all, it just works across their ipads and macs, too.
Sure, it doesn't work for a portion of their friends, but from their perspective, their friends are the weird ones: why wouldn't you switch to a phone that has a "better" experience like this?
> By no means there is a shortage of messaging apps and protocols
This is a bug, not a feature, in a world where there's no common clients that work across all those ecosystems. You go back to 2008ish and you have half a dozen clients that speak Jabber or XMPP. You can sign into GTalk or Facebook Messenger or (gods forbid) Yahoo Messenger all from the same application, and it all mostly works. Now you have a zillion apps and a zillion logins and some of them have nice features and some don't, but without interop, there's an upper limit to the number of chat apps people are willing to maintain to just talk to other people.
Especially when, for Apple users, the best one is already on their device.