[macNchz]

A marketing trick that has, in fact, been tried: https://arstechnica.com/cars/2020/09/nikola-admits-prototype...

[daveguy]

Used to be "marketing tricks" were prosecuted as fraud.

[jes5199]

still is. Nikola's CEO, Trevor Milton, was convicted of fraud and is awaiting sentencing.

[daveguy]

Oh. Good to hear. Thank you.

[olliej]

If I recall correctly, that led to literal criminal fraud charges.

And iirc Tesla is also being investigated for fraudulent claims for faking the safety of their self driving cars.