[Annatar]

The problem wasn't that he didn't care, but that he sunk his own private fortune made at Commodore into ATARI, and that ATARI was always teetering on the brink of bankruptcy. They never had enough money, it's amazing that they were able to produce anything at all! And the ST you describe was before Jack's time.

[cmrdporcupine]

This is factually incorrect, which is why you were (formerly) downvoted. The ST was Jack's baby, the project he started (along with Shiraz Shivji, etc) after Atari Corp founding -- definitely not before Jack's time. In fact I believe prototype development started under another company name before Atari Corp was official.

[rasz]

Not to mention Jack was pulling same crap at Commodore, constantly pumping more and more pointless incompatible systems claiming to fight imaginary war against bottom of the barrel Sinclair (already going bankrupt at the time), Timex, TI, Tandy etc, all while Commodore was already commanding almost 50% market share https://jeremyreimer.com/rockets-item.lsp?p=137 with just one model (c64).