| As a solo developer who has built B2C software in the past, 1600 sales in your first year is outstanding. But I have to say your pricing is terrible - from all perspectives. For you, unless you sell in the hundreds of thousands (which I've never heard of for B2C software) it's unlikely to ever be a day job replacement. For the consumer, before they even decide to try your software you're telling them it has the lifetime value of a cup of coffee and a donut. Price is one of the things consumers look at to determine something's value. You've priced your product so cheaply and many will view your product in the same way. It's not much harder to sell a $99 product as it is to sell a $9 product to consumers. And the users you get at the higher price point will be better users. But that 1600 user sales figure - for a one man shop in year one - is fantastic. What would your yearly profits have been if your price was $49 or $79 or more? |