[stubish]

When the time comes to retire, a criminal can sell the brand name they have built, sell the accumulated data they have backed up, or keep the backup as a bargaining chip. Of course, they might have already needed to leak all the data to the local authorities in exchange for protection. Or their employees might have made copies. Unlike kidnapping, data can be ransomed many times. You are paying just to delay the leak, hopefully until after you have retired and it is someone else's problem or people have stopped caring. And if you never publicly announced the leak, hopefully until after you are dead and nobody can sue you for securities fraud or similar.