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by DavidAdams 5182 days ago
Except that the original iPhone launch was gangbusters, and it did cost $600. But Apple had the advantage of absolute novelty and a dose of fanboysim back then. So Ballmer was right in general about the phone market, but he was oh so wrong about the iPhone launch in particular. Apple just needed to pivot to a carrier-subsidized model once the initial enthusiasm wave receeded.