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by simbolit 957 days ago
> they don't have billions in pocket change they don't know how to spend otherwise

your parent comment's example is literally Google, world-class experts at burning money on developers producing a million dead-end products and abandoning them a year later.

if Google would get some sensible leadership, focus on a few core products, and stick with them for a decade, they'd have just as much money to spend. But "focus" and "Google" seem to have become opposites.

My point: the 'winning formula' of Apple is laser-sharp focus: have a few products, do them as well as anyone else or better, and only introduce a new product if it is mature-ish and very profitable. (We'll see how the vision headset fits in here)

1 comments

> My point: the 'winning formula' of Apple is laser-sharp focus: have a few products, do them as well as anyone else or better, and only introduce a new product if it is mature-ish and very profitable. (We'll see how the vision headset fits in here)

They also aimed at markets that are ripe for disruption, because of weak competition: The MP3 player market before the iPod, the PDA-with-a-SIM-card market before the iPhone, etc. pp. all could be reasonably disrupted by just delivering a reasonably (but not even best-in-class, specs wise) product with better UX (not hard, in the cases mentioned) and massive marketing. You can't do that in a heavily competitive market that's already full of these products. VR headsets are probably closer to the "ripe for disruption" end of the spectrum, and I think the Vision will probably do well. But I doubt the "Apple Car" plans that have been floating around for 10 years now will ever lead to anything.

> You can't do that in a heavily competitive market that's already full of these products.

What heavily competitive market, the mobile phone duopoly?

Google has half the market, they are not the poor incumbent that doesn't have enough money to be disruptive.