I've had a big position in Apple for ages so I've appreciated what Tim Cook has done for the share price (I could show you similar graphs from a host of other Cook-free Nasdaq companies that show a similar trajectory) it just seems that Apple have solidified the basics but there's been little wow-factor and innovation since Steve Jobs died, and of everyone, Ive would seem more like the successor to that from a cultural and aesthetic standpoint. I think Jobs left Apple with a safer pair of hands at the helm, but perhaps that has become a limiting factor now.