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if you look into the names of the founders, all of them are activists, one of them has a colorful gamergate history, one mentions labour issues in their byline. their position statement is in the fourth paragraph, it starts with "widespread labor organizing, industry-changing mergers and acquisitions, sweeping layoffs", and then reads "We need a curious, independent press to hold power to account, to cut through the marketing hype, and to elevate the voices of those affected by the gaming industry’s upheaval." they bring up the issue of labor again, "we’ll keep you up to date on the worlds of video games, board games, comics, movies and tv, nerd culture, tech, streaming, and the labor issues that surround them" would it be safe to assume that their goal is to be a kind of jacobin for gaming? jacobin's digital only pricing model is $30/yr, which $3/mo against aftermath's $7/mo, and i'm comparing them here on selective paywalling model. jacobin doesn't have dedicate gaming section, but they do write about video games from a socialist perspective, in their culture and labor sections. i would say it's safe to assume that aftermath is going after a niche audience, people who want an indepth coverage of the video game industry from a socialist perspective, is that an attractive enough value proposition? they might also be explicitly trying to build an activist audience to be able to put political pressure on gaming industry. this is another possible reading from "holding power accountable". i'm not sure if that's compatible with their pricing model though. |
You're perfectly entitled to dislike their work but it's weird to see people use language like this.
Also, what's wrong with being an activist? Is it bad to care about things now? What is their activism for? Are they an activist for something bad? If you specify what it is about their activism that's harmful it's much easier for people to understand the concern.
Labour issues, for example, are extremely relevant in video games since labour conditions at game studios frequently contribute to games shipping unfinished or in a bad state, and players actively dislike that. Games press cannot avoid covering labour conditions with how frequently crunch and layoffs harm the quality of shipped games.