[ds]

How much they paid for Mint vs CK has little bearing. Google bought youtube for 1.6b and Motorola for 12b (later sold for 3b) - Which would you rather focus on today?

I dont disagree Mints revenue is not enough currently, but thats the issue. Mint has 3.6 million MAU. Maybe I need to be more explicit, but the value of a financial services user is high, not just in immediate revenue but also in referred revenue. Mint has never done a good job at pricing their product. Ive used it for 15 years and have never paid them a dollar. Thats a failure on their part, as I would have gladly paid monthly or yearly for the past 15 years. Even if I didnt, there were tons of products I would have IAP'd for that could have been seamlessly integrated into mint. Instead they seem entirely focused on trying to get me to sign up for credit cards or to switch bank accounts. What a lost opportunity.

As for the how much it costs to operate mint, thats true we dont know exactly what it is. But I am not a ostrich with my head in the sand. I can infer that the cost is going to be magnitudes less than the revenue it brings in, even in its current sad state. This isnt a chatgpt startup thats using insane resources on metal or developers to offer a product. Its a application suite that processes and coorelates data provided by plaid.com - Mint doesnt even do any of the heavy lifting anymore.