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by gopher2000 968 days ago
That speaks in favor of the value of personalized ads. Yet people will generally see it as a bad thing if asked.
3 comments

It's not because I want something that I actually need something. I've wanted to build a UPS with lithium batteries for a while, my ads are all BMS, lithium cells, etc... This is definitely good for advertiser, but as one of the "people", all I see are hard-to-resist ads.

AliExpress is especially good at this for maker gear, I'll look at a reflow station and they will spend the next 6 months showing me reflow station ads until I cave and buy it, even though it is a purely frivolous purchase.

Personalized ads are extremely effective when your profile is good, but that does not mean that I don't see it as a bad thing.

I think personalized ads are way worse, because they entice you to buy products you actually want. Buying things is usually a bad idea, so personalized ads make this problem worse.
It connects you with products and services that are relevant to you. If you're buying things that you shouldn't, that's on you.
Value to whom? Certainly not to me.
It offers value to you if it improved your ability to discover products or services that you need.

If offers value especially to small local advertisers because it allows them to target a local audience on a very limited ads budget.