[csteubs]

I hope their Trust & Security team has a roadmap that prioritizes topic and thread-jacking. The advent of GPT and their recent changes to creator compensation has created a massive drive for engagement by any means; the results are fairly predictable. Clicking on any trending topic usually surfaces completely unrelated videos with that topic's hashtags (and all of the other trending topic hashtags) appended to the tweet.

Then you have the "content creators" who use GPT to summarize or add details to a post from a larger content aggregator in hopes of bandwagoning engagement. I see a lot of this type of behavior from popular History-focused accounts and the mega-accounts that post engagement bait content (think canned, "desert island"-type questions and polls). It's less malicious but certainly reinforces cynicism towards the state of Twitter/X and the broader social web.