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> It's reasonable for advertisers to care about where their ads appear and what content they're associated with.

It's reasonable for them to care, but it's less reasonable that anyone else care about their concerns.

Advertisers are the clients, but they also need something to attract our eyeballs before they can hijack our attention with their shitty ads. Media is a lot more consolidated than the ad industry and they have a strong enough position to push back. All media has to say is "if you pull your ads we'll never run another ad for your product in any of our magazines/broadcasts/websites again"

There's zero reason why anyone should assume that just because an ad is shown in a magazine it indicates total approval of the full contents of that magazine anyway.