By most reports I'm hearing lately, it's doing quite well, better than Google Maps in a lot of ways. I don't have an iPhone, so I can't vouch for it myself.
You can certainly pick&choose user comments, but aggregate statistics suggest that apple maps have ~10% of the maps market. Although it's not clear what that number would be if they ever released their maps for Android, it's a good indication that they are a distant second at best. Note that this is a _much easier_ problem to solve than search, and they have not been able to dominate it, 11 years after launch, despite their tight control of their platform.
Slight tangent, but I bet apple maps would have a much greater market share if maps.apple.com actually showed something useful. If I go to maps.google.com, I see maps, which is exactly why it's popular.
Do you have a citation for these numbers? I'm not at all sure how one would go about measuring that. I see some sources from 2020 claiming ~10%, but it's not clear to me where they're getting that information, and it's old info.
It’s been better than Google Maps for years for me. Not designed to sell ads (I don’t need to see every McDonald’s on the eastern seaboard) and the directions tended to be safer and more accurate on timing by relying less on dangerous moves like unprotected left turns on major roads.
I prefer these days while it doesn’t have a feature parody with Google maps. It has a much cleaner interface, doesn’t have ads and half the time gives us better search results.
Billions have been invested in making a better Google than Google by other entities but most people just want Google.
Even if Apple did make a search engine, that’s no guarantee iPhone users would want to use it, and if Google and nobody else paid Apple a penny to be the default, there’s better than even odds Google would still be the default.
Look, I like Apple too but don’t get too high on their supply.
Apple does the possible but extremely challenging, frequently. Given enough time and money, they probably could be at least competitive with Google, but how much time? How much money? What are the opportunity costs to doing this and not investing somewhere else where they are either stronger or there’s a more lucrative future business to be had (like their mixed reality headset)?
There would be an opportunity cost even without Google’s money. Google may not be what it once was but it is definitely still the best in the free-tier search engines you can use today and in 2007 it was several heads and shoulders above anything else Apple could have picked as the default on iPhones.
If payment from Google (or anyone else) isn’t a factor in what Apple uses as the Safari default, it is not at all clear that this change alone would make it worth Apple’s time to develop their own search engine. You have an easier argument with that change, but it’s not a slam dunk.
When I walk in the mountains here I am walking in a big empty green square according to Google :S Same with Apple.
Meanwhile OSM knows every little trail including surface and gradients <3 It's amazing. And I can turn on layers so I only se the things I need and not everything else.