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by cjbgkagh 966 days ago
The low cost base also means it’s really hard to compete against. A lot of VC money is aimed at monopolizing a niche and extracting long term above average returns out of it. Having a lifestyle company operating in their niche destroys that as a possibility and means they’ll never be able to get the returns they want.
2 comments

Which is an interesting perspective if you're considering a lifestyle business. Can you build a small but meaningful competitor and draft off all the treasure some VC is plowing into r&d and marketing?
In my niece they spend all their money on playing dirty with being cozy with govt and basically none on r&d. Eventually I’ll be able to beat them in price and product quality but for now I make a living on being the low cost alternative.
> Having a lifestyle company operating in their niche destroys that as a possibility

Can you give an example of how that destroys what they're doing?