Good xkcd there, but Matter does seem to have industry acceptance at this point. Apple's support for it in Homekit was huge, and other companies have followed suit.
Competing standards will always exist, but buy-in is really key. You can have a worse standard and as long as you have buy-in, you can call it a success.
Competing standards will always exist, but buy-in is really key. You can have a worse standard and as long as you have buy-in, you can call it a success.