[semireg]

I have come to appreciate downloadable apps that work out of the box. This immediate gratification lowers friction because users can walk away if it’s not right for them. Don’t waste your user’s time.

I made a decision early on with my electron app (Label LIVE, to design and print labels from excel/CSV) to make it fully functional on first start. The only catch is the print has a randomly placed watermark. If it works for the user, they can signup for a free trial to remove the watermark for 14 days. If after two weeks they have found value in the product they can purchase a perpetual or subscription license.