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by rewmie 981 days ago
> I think we're pretty much out of interesting things to say about post-acquisition Twitter (Twixtter?); it seems to have settled into a stable state of lower expenditures counterbalanced by a smaller userbase and significantly reduced ad revenue, coupled to a dependency on lower-quality ads relative to pre-acquisition buyers.

I'm not sure that "stable" is the correct term, as Elon Musk's Twitter is dealing with lawsuits because the company is so screwed they can't even afford to pay for their offices.

1 comments

It’s more that he’s chosen to call a number of people’s bluff with these “what are you going to do, sue me!” tactics. If the company was just insolvent they’d have been able to negotiate deals to do things like end leases early or defer full payments but those tactics add legal fees to the full value of each debt.
> It’s more that he’s chosen to call a number of people’s bluff with these “what are you going to do, sue me!” tactics.

That's an overly charitable spin on the fact that Elon Musk's Twitter is hemorrhaging money and can't even pay the rent of their headquarters.

> If the company was just insolvent (...)

There's a big difference between being ran to the ground and actually be bankrupt. Elon Musk is still deemed one of the world's richest persons, so there is no question that the company's owner can inject capital into a failing business to pay rent.

As Elon Musk simply refuses to pay, Elon Musk's Twitter was issue an order to be evicted.

https://tech.co/news/twitter-office-eviction-unpaid-rent