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by arshxyz
970 days ago
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It's there if you punch in "Electronica" in the searchbox. > 'Electronica' does not exist. Not as a genre or a description. It was coined by the North American music press to refer to the second wave of electronic music's explosion in the late 90s. Nearly every popular act of the period -- Daft Punk, Moby, Fatboy Slim, Prodigy, Chemical Brothers, Basement Jaxx, Tricky -- were marketed as 'Electronica' at one time or another, but the person who really popularized it was Madonna and her shallow William Orbit-produced piss-poor attempt at appropriating trance music as something she invented (Ray of Light). But there really isn't any actual thing called Electronica. It's just a corporate buzzword. This is a PSA from the official Electronic Music Genre Standards and Classifications Consortium. |
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