[bongobingo1]

Premium is $24/m here!

Maybe I am dumb, but it does seem that if they offered a dirt cheap "just no ads" plan for like 2-5$/m they could probably get a higher conversion rate, maybe the actual 10x they'd "need" to match the current price.

I think a lot of people watch youtube as a "second screen" thing like people historically left the TV on for some kind of connection, or when going to sleep, etc. That kind of content is probably not worth 24/m to most, but 2$?

[jasonlotito]

Where is 'here'? It's $22 here in the US, but that is for the family plan (6 people, so just under $4 per person).

> but 2$?

Yeah, I highly doubt that covers the cost of serving up videos ad-free while also being able to provide anything of substance to the creators (which earn more per user from premium viewers than from ads).

[bongobingo1]

Au, 15usd/m.

> but 2$?

>> Yeah, I highly doubt that covers the cost of serving up videos ad-free while also being able to provide anything of substance to the creators (which earn more per user from premium viewers than from ads).

Well if 2$/m with a 12x conversion rate doesn't cover, then neither does $24/m at a 1x conversion rate, so the current wouldn't be sustainable either?