[hx8]

Over the last 15 years the expectation from online content has been "If I pay money ($10-20/mo), I shouldn't have to see ads." There's been a lot of pushback on this expectation, with sponsored content and tired services. This is the strongest pushback on that expectation.

Of course we cannot get around the limitation of a streaming content provider displaying ads as part of their stream. It's just that $73 buys a lot of entertaining content on the internet that won't have that issue. It doubly feels like a bad deal because the content on cable TV is almost always not the highest quality content available. They are charging premium prices for standard content with long ad breaks.

I wouldn't say "I can't believe it costs that much and still has ads" but I would say "I can't believe that people see enough value to spend that kind of money for that content with those ads." In my adult life I have never paid for cable or satellite tv. My parents still do.