[davinci123]

Atlassian has a record of failed acquisitions: Bitbucket, HipChat, Trello, OpsGenie,.. and the list goes on. Add Loom to that list.

In this market, when every single collab company is struggling, Atlassian goes and acquires a collab company when there are so many companies in the DevTools space or get your pick in AI. Spending a billion on a video sharing tool? Unsure what they were thinking and who all are advising the founders. I see the Aussie connection though..

[no_wizard]

I was not aware Trello is considered a failure.

BitBucket and Hipchat, for sure.

OpsGenie, until the really bad way they handled an outage last year, it was, sometimes begrudgingly, widely used, recommended sometimes even.

Trello, on the other hand, seems like what everyone wants to use but no organization seems to want to let people use. Everyone that uses Trello seemingly, likes it

[namuol]

They didn’t spend a billion for the tech, they spent it for the huge userbase already full of fledgling enterprise leads. It’s a lead generation acquisition. I do hope they don’t ruin the product, though.