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by mimikatz 989 days ago
I actually feel the same way. Facebook actually has relevant ads to local events (some of which I am even interested in). As opposed to Google which is trying to drive my purchasing behavior. or Twitter which is borderline useless. It is really the local part the others I missing and where value is provided.

I wonder if that is an ease of use facebook thing for small marketers, better location data, or lower ad costs making it more worthwhile

1 comments

> Facebook actually has relevant ads to local events (some of which I am even interested in). As opposed to Google which is trying to drive my purchasing behavior. or Twitter which is borderline useless

i wonder, has Google ever tried showing ads that were irrelevent to your current search query, but still relevant to your purchaser profile?

that way they could surface relevant search results (keeping you coming back and showcasing their core business case), while _also_ appealing to your interests