[helsinkiandrew]

The vast majority of uses for deep fakes is not for content that would appear on an official site: surreptitious videos of CEO/Politician doing illegal or embarrassing behaviour, racist tweets and emails from when they were college students etc.

[insanitybit]

At the same time, now when a sex tape comes out for someone they can claim it's a deepfake.

[2devnull]

But will that make a difference?

[insanitybit]

Time will tell. I think the answer is yet. I am inclined to avoid naming specific, relatively recent instances, but I think it would be fair to say that we're in a world with very high skepticism of the media and politicians have been taking that into account by claiming that the news is simply lying, that what they're reading is fake, etc.

[AnimalMuppet]

It cuts both ways. We don't trust the media, and we don't trust the politicians. So when a politician says that the media is lying, we tend to believe whatever we want to believe.

The loss of truth is a serious thing for a society. (Yes, back in the Walter Cronkite days we had less truth than we thought we did. We had more agreed-upon truth that matched reality than we do today, though, and I think the difference matters.)