[foldr]

>but the prosumer photography market is as alive as ever,

I don't think you can really mean 'ever' here. Compared to the 1990s? The prosumer market might finally be starting to bottom out, but a lot depends on how much further smartphones improve.

Analog photography is popular, but it is not making large amounts of money for camera manufacturers, as most people are using second hand gear.

[stu2b50]

To not be too pedantic about "ever", the current prosumer camera market is not shrinking, is growing, and the main manufacturers are increasing the pace of production, as models like the Fujifilm X100v have become highly sought after, but new, cameras that Fuji can't make enough of. Sales of the main full frame shooters Sony, Canon, Nikon, etc. are selling well, and we're getting active R&D on them. And the x100v is a "point and shoot", of course, but far more expensive (the real price for one is >$2k), far better image quality, and far better build quality.

Past the ~2000s these weren't really ever the cameras that laypeople bought anyway. Back when they were DLSRs, the cost and size were always prohibitive once cheap point and shoots were around. Cheap point and shoots are dead (but again, cameras like the x100v or ricoh gr are selling so well they can't make enough of them), but the interchangeable lens camera market is by no means in decline relative to the near past.

[pertymcpert]

There is a certain segment of the market which is booming more than ever, simply because this segment didn't quite exist before. It's partially fueled by a community of social media influencers.