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by ag56 993 days ago
> Probably 12 hours a day, or even 16 hours/day if you also count Twitter as “work”.

It’s the marketing effort that puts me off. I know I’m a 10x developer with a great product sense, but spending hours every day on Twitter and blogging sounds awful. I very definitely count those 4 twitter hours as ‘work’.

4 comments

Sounds like you need a business partner. Me too.
If only there was some way to connect 10x SWEs with 10x MBAs :/

An 'accelerator' of some description, perhaps.

Perhaps one named after an obscure mathematical operation, one that relies on a fixed form submission over networking with VCs.
Is this something that we can facilitate through IH or elsewhere? I am on the other side - not good enough of a dev but plenty of experience on the biz side.
Let me know if you're interested in brainstorming. I've got extensive dev experience across the stack and can slog my way through marketing/sales but it wears on me quickly and I'm not great at it. I've got some time off coming up and will be looking to pick up a side project or two.
Could be fun! Email: crcbos at g mail
Marketing either costs money, or time. I've blogged before, and I've also ran ads before (on Facebook, Google, paying influencers, etc) which is basically outsourcing your marketing. If you don't want to do it yourself, you can always pay for the problem to be solved. However, most indie hackers don't have the money to pay for ads so they must inevitably spend time marketing instead.
what’s been the best roi
For my type of business, which is more B2B, cold calling and cold emails have worked the best. Both are free but take some time to set up and tweak scripts/emails, not to mention the time it takes to cold call as well. In the future I'm going to be running a few thousand in Facebook and Google ad spend.
How do you get list of companies to target? What is your conversion rate? Do you do the cold calls yourself?
Lots of lead scraper websites online, D7 leads, KleanLeads, Apollo is a big one. My niche is local businesses however so I just go to Google maps and compile a list manually although there are some Chrome extensions that just scrape it for you for free. Then I cold call myself, yeah.
I feel the same. I really hate writing all those articles, posts, writing to people to get mostly rejected/ignored. But then again I grind it out
“Conjoined triangles of success”

It’s taught in business schools!!1