[dgb23]

All good things do come to an end. There’s no argument here.

But I think we’re in a different situation when people are willing to pay monthly for search.

There is also exactly 0 risk involved here for a consumer. If this product stops being worth your time and money, just stop using it?

It’s not comparable to say, buying a service or product that you build on top of. No lock-in in that sense.