They have costs. And they allow free apps! Every free app that gets downloads and doesn’t monetize at all is pure cost for them.
15% until you hit $1M in annual App Store revenues. Most developers will only ever pay 15%.
Apple has ads in the App Store.
I am not asking for a PhD thesis. I am asking for five minutes of middle school level googling.
15% until you hit $1M in annual App Store revenues. Most developers will only ever pay 15%.