[brightlancer]

Could this be because Apple doesn't run a social media service? On some levels, are their products/ services competing _against_ social media?

Or is this just part of Apple's (and many of its users') elitist and exclusivist mentality: they're better than everyone else, they don't need to interoperate with the rest of the world, and their sharing is reserved for the select.

(Not all Apple users are like that and probably not even the majority anymore, but it _is_ Apple's mentality, it was the dominant mentality among Mac users, and it's still common enough and OMG loudly pronounced enough by current Mac users.)

[fragmede]

it's not Facebook, but iMessage and iCloud Photos are a social media service.