[olalonde]

> Consumers: because "as-a-Service" can have cheaper sticker price (often free), people have hard time seeing long-term costs, and social immune system hasn't caught up with this particular type of abusive business practices.

That seems a bit elitist to me. "Ah, if only the consumers knew what you know?" Maybe you're right but I find it more likely that they simply like the deal being offered.