[SkyPuncher]

Well.....given you can't offer your product, it seems like it's playing a massive role in your sales.

Think about this:

* Stripe banned you

* You appeal

* Some support person at Stripe has to make a judgement. They know nothing about you. They go to your website.

* That support person gets a page that reads like a quickly built scam site.

* Support person goes "Yep, looks like the system flagged this correctly".

-----

I see you making excuses why your BE team can't manage the website. Stop.

Why is the BE team managing the website? Why aren't you using squarespace, wix, weblflow, any of the point and click website builders? Why aren't you moving that responsibility to somewhere else? Sales? Founder? Literally anyone but the developers.

[onclickcheckout]

we needed backend to be built for the site and with Squarespaces, Wix and others you cannot have strong backend system. I will ask our team to fix the landing page but we don't even sell via landing pages, our own sales process is manual and we recruit clients manually, doing zoom calls with them and qualifying them

[SkyPuncher]

Oh. Wow. There's a lot to unpack with this.

> we needed backend to be built for the site and with Squarespaces, Wix and others you cannot have strong backend system.

You don't need those to be coupled to each other. Build them as separate systems?

You have a super easy migration path:

* Your currently using a root url for onclickcheckout.com. Not convention, but not necessarily problematic.

* Setup Squarespace, Wix, Webflow, etc on "www.onclickcheckout.com" (e.g. "www" sub-domain).

* Have the root for "onclickcheckout.com" redirect to "www.onclickcheckout.com". Now, your serving your app and marketing site separately.

* Even better, you're small. Migrate your "app" to "app.onclickcheckout.com"

> we don't even sell via landing pages, our own sales process is manual and we recruit clients manually, doing zoom calls with them and qualifying them

I literally cannot believe this statement. I can't believe you believe this statement either. The only way I could possibly imagine this being true is if you do your sales under a different brand.

Let's say I'm a prospect. I get one of your messages. I'm intrigued, but I'm also busy. Before I schedule a meeting with your team, I want to figure out if it's worth my time. How do I get more information?

It sure as hell isn't by replying to your outbound sales reps. That's only going to encourage them to bother me even more.

I'm going to your marketing website. I'm figuring out what you sell and how it works. The fact that your marketing site _sucks_ means I'm not even getting to the point that I want to follow up with your sales rep.

[onclickcheckout]

So far we have only recruited early clients by hand, from the people we know and referrals and landing pages don't play a role there. Have you seen Stripe's first landing page called /dev/payments?