[olalonde]

It was not deliberate but my point stands with or without the "it". I'm not exactly sure what you mean by the surplus being captured by the producer in this case, but typically, for a voluntary transaction to occur in a free market, both the buyer and the seller must perceive some kind of surplus or benefit. If consumers willingly opt in for the streaming service, they must see the transaction as beneficial to themselves right?

What I am saying is that, looking at past trends and assuming the technology becomes competitive, I believe a majority of consumers will opt for option B (streaming) rather than stick with option A (owning).