[madeofpalk]

> The marketing all depicts people 20 years younger than me horsing around taking selfies, people who, I suppose, care about things I don't. I didn't even recognize any of the music. I'm a boring, frugal, old white guy, who uses his phone as a tool, not as a lifestyle, and my wallet is apparently not interesting to Apple. Sad to be left behind.

Today a company announced a marginally better product to remain competitive with it's competitors. When you need to buy a new phone, Apple is hoping that they've made the n+1 (or the n, or n-1) version that you will prefer to buy.

You haven't been "left behind" because a company made an ad with young people in it.