[justapassenger]

> Moreover, is there anything fundamentally different between paying $2000 (one time) for a heated seat upgrade, and $200/year for 10 years (or whatever the expected life of a car is)?

Yes, it’s extremely different. You own it vs you lease it.

[chrisdhoover]

Recurring monthly revenue is something a business really wants. It smoothes their cash flow, so yes there is a difference.