[rentnorove]

This isn't the same ad as described in the article, but is a government funded Saatchi one from around the same time: https://www.noplacetohide.org.uk/ > The campaign is funded by the UK Government and has been developed by a steering group of child safety organisations with support from M&C Saatchi.

[pydry]

I think that was the website displayed on the adverts.