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by chrisweekly 1015 days ago
> "We forgot that video isn't always a medium that people prefer."

I've recently encountered this same apparent strong preference for video at work (where I lead a platform team whose deliverables support dozens of other teams) and while I can accept it (and even embraced it as we create howto videos), it remains very strange to me. When engaging with new tech I always want to see code and well-organized prose, but if there's a video I usually can't be bothered -- because the quality and signal-to-noise ratio are so often terrible, and it's got terrible ergonomics for highlighting or sharing key takeaways.

Good reminder that creators often aren't representative of their target demographic, or even well-aligned with their preferences.

2 comments

For people reading this, just remember that people who prefer videos over prose aren't hanging out in a text-only forum like this. There's some self-selection happening here.

You should not automatically assume that most people prefer text over video!

No, but you can guess that people actually doing work and creating software do. I don't want to watch a fucking video when I can refer to actual documentation and potentially cut and paste some example code somewhere.
I happen to know other folks who also “actually do work” who prefer watching a video explainer. I usually prefer text, but sometimes people document features better in vocal conversation vs writing.
Also it's still hard to search through videos