[gregjor]

You interpret a free opinion article that addresses a general topic as directed at you personally, take offense, then ad hominem question the author’s motives. He’s doing a little self-promotion, as you do and we all do online, but he’s not trying to “change the current consulting landscape” to benefit himself. Whom do you think reads his articles? None of my customers will.

It should go without saying to non-amateurs that exceptions happen, no general advice fits every situation, and your mileage may vary.

Then you boast about your own success. You don’t add anything to the conversation, offer no meaningful critique.

Good for you with the high earnings and luxury SUV. For most freelancers (or consultant if you prefer, clients don’t care how you style yourself), especially the amateurs just starting out, the article addresses a very real set of problems. Those less experienced freelancers do face a race to the bottom as commodities. The article might help them think about how they position themselves and structure their projects so they aren’t struggling on freelancer marketplaces.

If readers take nothing else away from the article they might think about adding business value versus selling their time, and having some skin in the game (assuming some risk) as a way to build better relationships with clients and improve their technical and business skills.