[mlyle]

> Cut back on crap (i.e. advertising billboards, city lights)

The power usage of these is pretty small.

> Invest into decentralized storage for households (let's be real, even the demand of a home with two teenagers with gaming rigs can easily be met with a standard Powerwall)

For those of us who are upper middle class or beyond, this is no big deal, but the additional apartment cost for someone living paycheck to paycheck could be quite noticeable (or the cost to taxpayers to subsidize this).

Further, increased electrification of loads that are nighttime-centric (EV charging, heating, industrial loads) makes this less tenable. Base load is going to go up.

> and get as many industrial processes shifted to shift operations to save on nighttime base load

This might mean tripling the amount of capital equipment, which has its own costs and impacts. Electrification of industrial loads is more capital-intensive; tripling the cost of this is even worse.